Facebook iPhone Hype Busting: Multiply.com Rules, 13 Mobile Media Ways
Two days ago, the world experienced GEEKS GONE WILD for Facebook on the iPhone.
Apple consumers are also overheated about the iPhone; Ultra cool apparently entails ultra battery replacements.
One constituency is staying calm, “cool” and collected amidst the iPhone frenzy, however: Multiply.com, a Facebook competitor, on the Internet, and now on the iPhone as well. The Multiply tag line is “share your life with your friends.” As of today, the sharing can take place directly from the iPhone.
What’s more, more sharing can be done via Multiply on the iPhone, than via Facebook on the iPhone, according to Multiply Founder and CEO Peter Pezaris.
I spoke with Pezaris on the eve of the Multiply iPhone launch; He proudly notes 13 different ways social networking with Mulitply on the iPhone beats social networking with Facebook on the iPhone. SEE BELOW
Pezaris claims Multiply on the iPhone is “the most feature-rich, mobile media sharing solution available.”
On the iPhone, or on the Web, Multiply beats Facebook, Pezaris proudly told me. How so? While Facebook and MySpace are popular “hangouts” where young people congregate to hook up, Multiply is a serious media sharing platform for serious adults, according to Pezaris:
We have worked to create applications and features that our family, friends and colleagues would want because Multiply is about communicating and sharing with people we most care about, not profile-surfing or adding-in strangers as friends.
Multiply is Pezaris’ second time at Web entrepreneurship bat. In his first go around, Pezaris hit a home run, parlaying $10,000 of personal funds into a eight figure buy out. Pezaris co-founded Commissioner.com, a fantasy sports statistics service which was later merged into SportsLine.com.
Multiply is VC backed, Pezaris expects to soon close a Series B round. He will undoubtedly share the news with “family, friends and colleagues,” at Multiply.
ALSO: Mark Zuckerberg Maps U.S.Patent for Facebook SOCIAL NETWORK Engine and TechStars Top Ten: Search to Phone Leads Startup Pack
PLUS: Does USC Annenberg OJR Want Old Media Journalists to Shut Up?